Privacy Policy

Last Updated: January 20, 2026

At Fernwick, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or engage our consulting services.

If you have questions about this Privacy Policy, please contact us at [email protected].

Information We Collect

Personal Information You Provide

We collect personal information that you voluntarily provide when you:

• Fill out contact forms on our website
• Request information about our services
• Engage us for consulting services
• Communicate with us via email or phone
• Subscribe to our newsletter or updates

The personal information we may collect includes your name, email address, phone number, company name, job title, and any other information you choose to provide in your communications with us.

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing activity through cookies and similar technologies:

• IP address and general location information
• Browser type and version
• Operating system
• Pages viewed and time spent on pages
• Referring website or source
• Date and time of visits

How We Use Your Information

We use the information we collect for the following purposes:

• Service Delivery: To provide consulting services, respond to inquiries, and fulfill your requests
• Communication: To contact you regarding our services, answer questions, and provide information you request
• Improvement: To analyze website usage and improve our website, services, and user experience
• Marketing: To send you information about our services, with your consent (you may opt out at any time)
• Legal Compliance: To comply with legal obligations and respond to legal requests
• Protection: To protect our rights, privacy, safety, or property, and that of our clients

Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Consent: You have given clear consent for us to process your personal information for specific purposes
• Contract: Processing is necessary to fulfill a contract we have with you or to take steps at your request before entering into a contract
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services, provided these interests do not override your rights
• Legal Obligation: Processing is necessary to comply with legal requirements

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: We may share information with trusted third-party service providers who assist us in operating our website, conducting business, or serving our clients (such as email service providers, analytics providers, or cloud storage services). These providers are contractually obligated to protect your information and use it only for the purposes we specify.
• Legal Requirements: We may disclose information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect rights, property, or safety.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, personal information may be transferred to the acquiring entity.
• With Your Consent: We may share information for any other purpose with your explicit consent.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using SSL/TLS technology
• Secure storage systems with access controls
• Regular security assessments and updates
• Employee training on data protection
• Confidentiality agreements with service providers

While we strive to protect your personal information, no method of transmission or storage is completely secure. We cannot guarantee absolute security but will notify you of any breach as required by applicable law.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specific retention periods include:

• Contact Inquiries: We retain contact form submissions and email correspondence for up to two years after the last contact, unless an ongoing business relationship is established.
• Client Information: For clients who engage our consulting services, we retain personal information for the duration of the engagement plus seven years, as required for professional consulting records and potential tax or legal purposes.
• Marketing Communications: We retain email addresses for marketing purposes until you unsubscribe or request deletion.
• Website Analytics: Anonymized analytics data is retained indefinitely for statistical purposes.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience and analyze website usage. Cookies are small text files stored on your device that help us remember your preferences and understand how you interact with our site.

For detailed information about the cookies we use and how to manage your cookie preferences, please see our Cookie Policy.

Your Privacy Rights

Under Canadian privacy law (PIPEDA and provincial equivalents), you have the following rights regarding your personal information:

• Right to Access: You can request a copy of the personal information we hold about you.
• Right to Rectification: You can request that we correct any inaccurate or incomplete personal information.
• Right to Erasure: You can request that we delete your personal information, subject to legal obligations that may require us to retain certain information.
• Right to Restrict Processing: You can request that we limit how we use your personal information.
• Right to Data Portability: You can request to receive your personal information in a structured, commonly used format.
• Right to Object: You can object to our processing of your personal information for direct marketing purposes.
• Right to Withdraw Consent: Where we process your information based on consent, you can withdraw that consent at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days as required by law.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have collected information from a minor, we will take steps to delete such information promptly.

International Data Transfers

Your information is primarily stored and processed in Canada. If we transfer information outside of Canada, we ensure appropriate safeguards are in place to protect your information in accordance with Canadian privacy laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:

• Posting the updated policy on our website with a new "Last Updated" date
• Sending an email notification to clients and newsletter subscribers

We encourage you to review this Privacy Policy periodically. Your continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Complaints

If you believe we have not complied with applicable privacy laws, you have the right to lodge a complaint with the Office of the Privacy Commissioner of Canada. Contact information for the Privacy Commissioner can be found at www.priv.gc.ca.